Reflex: A New Class of Application

Reflex isn’t just another tool — it’s a real-time coordination platform built for critical moments. Originally designed for incident response, it now supports everything from cyberattacks to crises in the field.

Unlike dashboards or audit tools, Reflex focuses on what matters most: the actual response, while the situation is still unfolding.

Each team member gets a role-aware interface, secure communication, live check-ins, and action steps — all without training. It’s fast, adaptive, and battle-tested.

This reveal video is the first public look at a decade-long effort to rethink how humans coordinate under pressure. Reflex works when everything’s on the line — because it’s already in motion.

Reflex Explained by a Baby

In the name of diversity — and to make sure no one underestimates what Reflex really is — we present: Reflex, explained by a baby.

This is a light-hearted attempt to explain one of the core ideas behind Reflex: what it does, why it matters, and how it sees the world during a crisis.

Yes, there’s a baby. Yes, it is an attempt to be funny.

But the concept? 100% real.

If you’ve already watched the reveal, this video helps you internalize the theory behind it.

Reflex Demonstration: The Interface in Action

This is the third core video in the Reflex trilogy — a demonstration of the Reflex user interface and how it brings together everything introduced in the previous two videos.

You’ve seen the concept.
You’ve seen the theory (explained by a baby, no less).
Now see what Reflex actually looks like in use.

This demo walks through the real interface — not mockups or wireframes — and shows how Reflex supports decision-making, coordination, and response across different roles and devices.

Whether you’re dealing with a physical emergency, a digital attack, or a large-scale operational disruption, Reflex adapts in real time to deliver clarity when it’s needed most.